Innovation Creation, LLC. offers complete interior design services for residential and select commercial projects, in accordance with applicable Florida requirements. Because we are not limited to a single store, brand, or source, our clients have greater freedom to choose the products, materials, styles, and solutions that best fit their needs, while maximizing quality and value.

Hello, my name is Daniel. I am the owner of Innovation Creation, LLC. and your Interior Design Consultant. Founded in January 2000 in Clearwater, Florida, Innovation Creation has served clients throughout the Tampa Bay area for more than 25 years. I work throughout Pinellas, Hillsborough, Pasco, Citrus, Manatee, and Sarasota Counties, as well as Orange County, including Orlando and surrounding areas.

My approach to design comes from a combination of education, creativity, hands-on experience, and decades of working alongside talented designers, contractors, artisans, and other specialists. Innovation Creation, LLC. was built on hard work, skill, education, practice, and ingenuity.

I hold a degree in Interior Design and am certified in AutoCAD, but much of my experience extends well beyond the classroom. I have hands-on training across many areas of design and have developed a diverse professional background that influences the creativity and practical thinking I bring to every project.

My experience has included entertainment both on and off camera, recording studio promotion, fashion shows and modeling production, nightclub management and entertainment, and more than 20 years of floral design experience with both live and silk arrangements. I am also a Certified Home Theater Specialist and previously worked with Bright House Networks, now Spectrum, as a specialist and trainer. My background also includes teaching and training, business management education, and work on three phases of the Google Earth project, including driving the Google Street View car and other project vehicles.

That variety of experience has also given me an extensive network of trusted specialists, associates, contractors, vendors, and artisans. When a project requires expertise beyond my own, I know who to bring in to help get the job done right.

My work covers virtually every aspect of creating and improving a space—from interior design, furnishings, flooring, kitchens, closets, lighting, window treatments, home theater, floral design, and personal shopping to select exterior projects, landscape consulting, personal outdoor spaces, and lanai design. Commercial and other specialized work is coordinated with appropriately licensed contractors when required.

Whether you need help with one room, an entire home, a commercial space, or simply finding the right finishing touches, I am ready for the challenge. My goal is simple: listen to what you need and want, bring together the right people and resources, and help turn your ideas into a beautiful, functional space that feels like your own.

Our Team

Daniel Solomon - Owner/Head Designer

I coordinate everything from start to finish. I am very hands on but have a variety of trusted Assistants & Contractors to help me make it all happen.

Crystal Kersey - General Manager & Sales Rep Hudson's Furniture Clearwater

She is my Sales Coordinator for In-stock & Custom Furnishings including Mattresses & More. Floor Plans & Presentations are available. She has a entire team backing her to make sure your dreams are met. By Appointment only.

Michelle McDaniel - Sales Rep ProSource Pinellas County

My Sales & Design Rep from ProSource of Pinellas County. She has great taste, friendly, great product knowledge and helps me make your wishes come true with flooring, kitchen design, and closet spaces.

Andrey Martynenko - Design Assistant

Andrey is one of my Design Assistants, providing hands-on help with installations, furniture assembly, handyman projects, and other project needs. Friendly, dependable, and extremely detail-oriented, he takes pride in making sure things are assembled, installed, and finished properly. His careful attention to detail and willingness to jump in wherever needed make him a valuable part of the Innovation Creation team.

Jeremy Moore - Rayen Architectural Studio

Jeremy Moore is my Residential & Commercial Architect with Rayen Architectural Studio. He brings experience, creativity, and a practical approach to architectural design, helping turn ideas into thoughtfully planned and functional spaces. Available by appointment only.

Kristin Schmidt - More Space Place of Tampa Bay

Kristin is VP of Design & Sales at the More Space Place working from her Home Office, Palm Harbor Store & also: the Gandy Store in St. Petersburg. Specializing in Murphy Beds, Home Office, Custom Closet & Pantry Systems & More. By Appointment Only.

Victoria Kearney - Sales Rep Ethan Allen

My Sales & Design Rep from Ethan Allen of Tampa. She has great taste, friendly, great product knowledge and helps me make your wishes come true with great home furnishings & pricing.

Bernice Stoneberg & Family - Seamstress/Design Assistant

My Master Seamstress and an incredibly talented designer, specializing in pillows, costumes, alterations, and custom creations. She is friendly, helpful, knowledgeable, and brings years of experience to every project. She is also the Manager of “The House of Make Believe” in Clearwater and works from her private home studio by appointment only.

Travis E. - Design Assistant

My Assistant Manager & Outdoor Coordinator. He is also a lighting specialist and provides hands-on assistance with furniture assembly, installation, and other related projects.

Vladimir N. - Design Assistant

My Tech Guru and one of my I.C. Assistants. He is my right hand on many projects, providing hands-on support with installations, assembly, technical needs, safety, and whenever a little extra muscle is needed.